meta viewport missing

Old desktop-only templates, or custom pages built outside the theme without its <head>.

• Add the viewport tag to the <head> of the layout every page shares.

<meta name="viewport" content="width=device-width, initial-scale=1">

Shown for an example shop at www.example.com. In a Trakis report the same fix comes with your own addresses and the list of your pages it applies to.

Open the page on a phone: if the text is tiny and you must zoom in, the viewport tag is missing. The source should contain name="viewport".

Critical The page has no meta viewport. · /landing/*

Landing pages built outside the theme miss the tag the rest of the site has. (An example shop; the numbers are illustrative.)

ONPAGE-010 is a critical in the on-page category, and weighs moderately in that category’s score. When it appears on many pages built from the same template, the report shows it once, with the number of pages it covers — because one change in the template fixes all of them.

If the finding is deliberate on your site, it can be accepted as intentional in the report. It then leaves the list and the score, and comes back on its own if what it shows changes.

• Many impressions, very few clicks · GSC-001
• Close to the first page · GSC-002
• Page with traffic, without a canonical or with noindex · GSC-003
• Pages competing for the same search · GSC-004
• Title missing · ONPAGE-001
• Title too long · ONPAGE-002
• Title too short · ONPAGE-003
• Meta description missing · ONPAGE-004
• Meta description outside the useful range · ONPAGE-005
• H1 missing · ONPAGE-006
• Several H1 elements · ONPAGE-007
• Skipped heading level · ONPAGE-008
• lang attribute missing · ONPAGE-009

A Trakis audit runs this check and the other 65 on your site, and tells you on how many pages each one sits. Or go back to all the rules.